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Free Tool · structured data

Free Schema Markup Generator.

Structured data is how you tell Google what your page is, in a language it can trust. Add valid JSON-LD and you become eligible for rich results — the review stars, FAQ dropdowns, breadcrumb trails, and knowledge panels that quietly earn 30–50% more clicks than a plain blue link.

This generator outputs valid schema.org markup for the types Canadian businesses need most: LocalBusiness (for GBP alignment), Organization, FAQPage, Article, Service, BreadcrumbList, and Review. Pick a type, fill the form, and paste the block into your <head>.

Output — paste into your page <head>
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Your Business Name",
  "url": "https://example.com",
  "logo": "https://example.com/logo.png",
  "telephone": "+1-555-555-5555",
  "priceRange": "$$",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "123 Main St",
    "addressLocality": "Cambridge",
    "addressRegion": "ON",
    "postalCode": "N1R 8N7",
    "addressCountry": "CA"
  }
}
</script>

FAQs — Schema Markup Generator

Inside a <script type="application/ld+json"> tag in the page's <head>. On a TanStack Start or Next.js site, add it via the route's head() scripts array. On WordPress, use a plugin like Rank Math or paste into the theme header.

LocalBusiness is the foundation — it ties your Google Business Profile signals to your site. Add Service on service pages, FAQPage on Q&A sections, and BreadcrumbList sitewide. Skip Product/Offer unless you actually sell online.

Yes — always. Paste the JSON-LD into Google's Rich Results Test (search.google.com/test/rich-results). If it says "valid" and lists the item type, you're good.

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